Client
Services
Product Design, UX Design
Year
Visit
UX Design for British Airways
Redesign the current British Airways app and do some initial User Research and User Testing of mock-ups to validate ideas and assumptions. Work on fixing the key user journeys and fix the broken parts of the journey while improving the look and feel of the current app design.
Date: Aug 2016
Platform: Mobile
CHALLENGE
Redesign the current British Airways app and do some initial User Research and User Testing of mock-ups to validate ideas and assumptions. Work on fixing the key user journeys and fix the broken parts of the journey while improving the look and feel of the current app design.
WHAT I DID
› User interviews
› Establishing key audiences
› Building persona’s
› Creating scenarios
› Creating Customer Journey Maps
› Conducting competitive research
› Creating Wireframes and High fidelity designs